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023 — Building a Freedom-Based Lifestyle with Molly Ho

This digital marketer went from making courses to teaching others how to make digital media products to help them support a freedom-based life.

Molly Ho is a creative digital marketer with her own company, Molly Ho Studio, where she creates courses and teaches business owners and entrepreneurs to create their own digital products to sell.

Molly shares how she went from creating courses for selling and networking on social media to teaching others how to build their own digital media products. She offers some wise advice to those who want to create digital products— always validate your idea, make a plan, and don't start from scratch.

Questions

  • Let’s talk about your freedom-based lifestyle — what does that mean for you?
  • You build digital products and courses — can you share what some of those are?
  • What did the process look like to get started with those — did you launch them and they just took off and performed well?
  • Why do you think your info products performed so well?
  • Now you’ve pivoted some into helping others follow in your footsteps — what made you decide to go that route?
  • Do you have any final advice or tips that you’d like to share with our audience?
  • To wrap it up — tell us more about who you like to work with, how you can help them, and where they can find you.

Links and Resources

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For more entrepreneurial insight, subscribe & join our community at etatoday.zone & learn how to build a business that enables your lifestyle instead of taking over your life.

Read Full Transcript

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- Hey, busy business people.

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I am here today

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with another Entrepreneur
Taking Action, Molly Ho.

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She used digital products and courses

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to build a freedom-based lifestyle.

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And I'm getting the
scoop on how she did it.

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(upbeat music)

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So to kick things off,

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let's talk about what that means,

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a freedom-based lifestyle,

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what does that mean for you?

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- When I think of a
freedom-based lifestyle,

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I think that I have the time, the money,

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and the freedom to do things how I want,

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how I want to live my life,
how I want to run my business.

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And so it's not...

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We all think that we have to follow

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someone else's blueprint on
how to build our business.

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But for me, I've realized
that I really want the freedom

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to build my life and my
business the way that I want.

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So I guess that's what I mean.

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- I'm thinking that's really cool.

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I like that.

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Now you're building a lot of
digital products and courses.

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Can you tell us about some of the stuff

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that you've created?

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- Yeah, so I've built a
lot of digital products.

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I started out in 2018,

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so I started creating marketing
templates for photographers

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because I knew that they
have a lot of things

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to do in their business,

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and a lot of them weren't
that great with design,

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or they just wanted someone
else to do it for them.

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So that's where I started.

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And then from there I started creating

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more digital products,
also marketing related.

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So social media graphics

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'cause I knew they also
needed help with social media,

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blog graphics, Pinterest
graphics, et cetera.

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And then, I would say half a year later,

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I started getting into courses

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because I was using Pinterest
to grow my digital products.

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And it was like, hey,
other people would probably

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want to learn how to use
Pinterest to generate more leads

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or get more sales for their business.

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So that's where it went.

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And then I created an Instagram course

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'cause I used Instagram to
sell my Pinterest course.

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And then my next course after that

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was actually a Clubhouse course,

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I don't know if you've been on Clubhouse,

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but it was a Clubhouse course.

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And then, yeah, that's
mainly what I've been doing.

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And then this year I've created

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some digital products as well.

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- I know I've played around
on Clubhouse a little bit.

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I saw that you had some
articles on your site.

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I was actually reading
those earlier today.

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It's like, I've played around with it,

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but I haven't gotten into it

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and I can't quite wrap my head around it.

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It's like I've been doing
marketing for 15 years,

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and figuring out how in
the heck to use Clubhouse

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to actually market is just
escaping my brain so bad.

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It seems like it should be so intuitive,

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but I feel weird when I
go into a Clubhouse room,

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it's like I'm listening in on
somebody else's conversation.

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And it just has this strange feeling to me

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that I can't quite get past.

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- So I guess the best
way to explain it is,

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if we were in a room

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and then there were two
other people in a room

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and they were all on stage

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and then like were talking

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and then other people can
come in the room and listen.

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- So it's kinda like a
conference or an expert panel,

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what are they calling it?

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Fireside chats,

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or I don't know why they
call them fireside chats.

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Most of the ones you see,

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there's no actual fireside,

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and it's more like an interview.

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So why it got the name fireside chat

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I'm not really sure,

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but I've seen a lot
more of those happening

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at conferences here lately.

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So yeah, I guess it makes
a little bit more sense

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if you visualize it that way.

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So I guess the goal of
that would be to what?

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To have a conversation on a stage

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in front of an audience

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that the audience would be
interested in listening to.

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- Yeah, you can use it several ways.

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So you can either have
it with someone else.

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You can start your own
room and share tips,

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advice around your subject.

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So when I started, I did a lot of rooms

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on how to start your first digital product

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or how to create your first course,

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or I would do Q&A course creation

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or content creation, things like that.

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So a lot of people found
me through Clubhouse

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and then they started
following me on Instagram,

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and it went from there.

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- Wow, that's really cool.

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I hadn't thought...

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Now I'm gonna have to
go rethink Clubhouse.

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- I'm personally not on there anymore.

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I'm not on there anymore.

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- Oh, really?

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What made you decide to get off of it?

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- I realized that,

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well, I told everyone
this while I was using it.

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I was like, to be honest,

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I don't really like talking
in a room full of people.

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I don't like doing that
in real life either.

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And I was surprised at
how much I was on there

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when I first started.

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And then I ended up taking a break

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and then I just like,
honestly never ended my break.

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- Yeah, I'm the same way.

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I hated being on stages.

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People can't believe it.

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I'll be like talking to people,

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it's like, doing it online
is a little bit different.

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Talking in-person,

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I literally hyperventilate
in front of people,

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but I get so nervous

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and so worked up having to talk to people,

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it's so crazy.

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I just, I don't know.

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I just learned to do it
somehow, but it's still,

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it's definitely not a
comfortable place for me to be.

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But making myself get out of
that shell a little bit more

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and it seems to be worth it so far.

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So we'll see.

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So what did all this,

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so you got started

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and you're creating all these
digital products and courses,

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like why do you think they
performed as well as they did?

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What do you think your secret was?

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- I think that I look at the
problem that people are having,

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and then I look at what's
currently out there

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and I'm like, okay,

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are other people selling
something like this?

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And if so, how much
supply is there out there?

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And how can I make mine different?

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And I would say that my marketing
templates did pretty well

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because I sold them on Creative
Market and I utilize SEO.

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So I also utilize like Pinterest
SEO and stuff like that.

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And then I would say after that,

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I stopped selling on marketplaces

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because marketplaces
tend to take a big cut

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out of your profit.

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So once I started selling
on my personal brand

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to my own audience,

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someone else was the one telling me this,

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She was like, you're
really good at listening

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to other people's problems.

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And so I think that when we listen

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to what other people are struggling with

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and we create solutions for them,

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then why wouldn't they
want to buy the solution

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if they're struggling with that.

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So I would say like listening

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to your audience.
- I love that.

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I love that.

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That is something that you see people

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that have been in business

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for just years and years and years,

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and they're still not getting that right,

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and you just kinda almost
stumbled into that a little bit.

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- Yeah, I really did.

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Sometimes when I hear other people talk,

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it sounds so strategic.

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And then I'm like,

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how did I really end up here?

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Sometimes I feel like
I did stumble into it.

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- Well, I mean, you just kind of casually

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were good at doing things

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like building buyer,
personas, and avatars.

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It sounds like maybe doing
it a little in your head,

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but you're still doing it.

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You're documenting who
your target audience is.

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You're going out there and
you're looking at the CBJ

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or the buyer's journey or
whatever guru you wanna follow,

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what they call it.

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And how can you bring someone in,

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make them aware,

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how can you like improve
your internal profit margins.

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You kind of sneakily did all this

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just really good business
stuff (laughing),

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that most people really struggle with.

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- Yeah.

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Sometimes you just have to take action

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and then figure it out along the way,

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and then listening to what
other people are doing

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and then take advice from them.

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- Well, and I mean,

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you kinda hit on something
that was really important

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in that though.

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It's like look at what other
people are doing and think,

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how can I do it better for
a specific set of people?

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And you should say like,
who are we trying to like,

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who can use this?

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And then what is out
there in the marketplace

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for them currently?

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And how is that not living
up to what they need,

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and how can I fix that
and make a better product?

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That's such a simple thing
when you say it like that,

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but it is something that so
many companies just like,

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they struggle with,

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like it's applicable to everything

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from digital products and courses

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to like service-based businesses,

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to whatever it is you're
trying to do, it's applicable.

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But most people just don't get it.

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So it's like, I love that you just kinda,

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you stumbled into that a little bit

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and just kind of did it,

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I love when I meet people that
do that kind of stuff though,

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just accidentally do
things like the right way.

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- Yeah.

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I love going through restaurants

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because sometimes I'll get
really good customer service

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and I'm like, wow.

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And then I'll think about

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how that relates to our business, right?

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When we talk to people,
we feel a certain way,

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or the interaction is really important.

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So I also like seeing experiences

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I have, I guess, in real life,

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and then taking that back
to my online business.

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- Yeah, I was just looking
at something earlier today

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that took a similar approach.

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They looked at how video
games and stuff work,

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and were looking at how they
could apply that to courses.

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It's like why the things like Pokémon GO

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and stuff like that,

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why do people sign up for it,

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get addicted and just stay with it.

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But they sign up

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and they even pay lots
of money for courses,

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but they won't complete them.

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And she had looked at
the gamification moments,

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like everything down to,

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when you check off
something on a task list,

248
00:09:16,710 --> 00:09:18,240
having it make a little chimey noise

249
00:09:18,240 --> 00:09:19,860
and do a little animation,

250
00:09:19,860 --> 00:09:21,190
just little stupid stuff like that,

251
00:09:21,190 --> 00:09:23,840
that can just make the difference
on keeping somebody in it.

252
00:09:23,840 --> 00:09:25,220
So I think that it's, you're mentioning,

253
00:09:25,220 --> 00:09:26,220
it just reminded me of that

254
00:09:26,220 --> 00:09:28,640
'cause you're talking about
going into a restaurant

255
00:09:28,640 --> 00:09:30,520
and looking at how they
do customer service

256
00:09:30,520 --> 00:09:32,210
and how can you apply
that to your business?

257
00:09:32,210 --> 00:09:36,290
It's just like looking at
inspiration in odd places

258
00:09:36,290 --> 00:09:38,193
that you wouldn't think would be relevant.

259
00:09:41,135 --> 00:09:42,310
I think that's really,
really, really neat.

260
00:09:42,310 --> 00:09:43,143
I love it.

261
00:09:43,990 --> 00:09:45,380
So I know a lot of what you're doing now

262
00:09:45,380 --> 00:09:47,880
is teaching other people to
kind of follow in your footsteps

263
00:09:47,880 --> 00:09:49,230
and create digital products.

264
00:09:49,230 --> 00:09:51,500
What's some of the advice
that you tend to give people

265
00:09:51,500 --> 00:09:52,850
as they're looking at making courses,

266
00:09:52,850 --> 00:09:55,123
or other downloadable info products?

267
00:09:59,890 --> 00:10:01,671
So you've kind of pivoted
into helping other people

268
00:10:01,671 --> 00:10:02,840
do some of this.

269
00:10:02,840 --> 00:10:04,070
So a lot of your kind of things.

270
00:10:04,070 --> 00:10:05,300
Now they're teaching people

271
00:10:05,300 --> 00:10:07,620
how to create courses and stuff.

272
00:10:07,620 --> 00:10:09,140
What are some tips or advice

273
00:10:09,140 --> 00:10:12,449
that you have for people
that are getting into that?

274
00:10:12,449 --> 00:10:16,030
- I would say think about,

275
00:10:16,030 --> 00:10:17,780
well, definitely validate
your idea, right?

276
00:10:17,780 --> 00:10:18,800
Because a lot of people are like,

277
00:10:18,800 --> 00:10:20,170
well, what if it doesn't sell?

278
00:10:20,170 --> 00:10:21,880
Well, that's why we validate our ideas

279
00:10:21,880 --> 00:10:22,897
so that we make sure
that we create something

280
00:10:22,897 --> 00:10:24,070
that does sell.

281
00:10:24,070 --> 00:10:25,250
So, like I said,

282
00:10:25,250 --> 00:10:27,630
looking at the marketplace,

283
00:10:27,630 --> 00:10:29,810
seeing what problems are out there,

284
00:10:29,810 --> 00:10:31,960
if that's something that
people want to solve,

285
00:10:31,960 --> 00:10:33,380
that's something people will pay for.

286
00:10:33,380 --> 00:10:34,790
I normally look at the marketplace

287
00:10:34,790 --> 00:10:36,950
to see if people are already
actively paying for it

288
00:10:36,950 --> 00:10:38,510
because that's normally the best indicator

289
00:10:38,510 --> 00:10:40,863
that people are going
to pay for something.

290
00:10:42,090 --> 00:10:44,630
And then coming up with a plan,

291
00:10:44,630 --> 00:10:46,670
I would also say not starting from scratch

292
00:10:46,670 --> 00:10:50,060
because there's so many
resources out there nowadays

293
00:10:50,060 --> 00:10:52,490
to help you, like give
you a starting point

294
00:10:52,490 --> 00:10:55,140
instead of you literally
trying to figure out

295
00:10:55,140 --> 00:10:57,540
every step on your own.

296
00:10:57,540 --> 00:10:59,090
I love buying toolkits now.

297
00:10:59,090 --> 00:10:59,950
I create toolkits,

298
00:10:59,950 --> 00:11:02,120
but I also love buying
other people's toolkits

299
00:11:02,120 --> 00:11:03,070
or anything that,

300
00:11:03,070 --> 00:11:04,770
any like resources that they've created,

301
00:11:04,770 --> 00:11:06,970
because I know and you probably know

302
00:11:06,970 --> 00:11:08,970
that saves you so much time,

303
00:11:08,970 --> 00:11:10,490
so you don't have to start from scratch,

304
00:11:10,490 --> 00:11:13,300
but also you can use
it to make it your own

305
00:11:13,300 --> 00:11:15,519
so it doesn't end up
looking like everyone else's

306
00:11:15,519 --> 00:11:18,153
who also bought that thing.

307
00:11:19,310 --> 00:11:22,120
So I would say those are my three tips,

308
00:11:22,120 --> 00:11:25,173
validating your product, making a plan,

309
00:11:26,946 --> 00:11:28,500
and then don't start from scratch.

310
00:11:28,500 --> 00:11:29,390
And then I would say like,

311
00:11:29,390 --> 00:11:31,380
just do it because so many people,

312
00:11:31,380 --> 00:11:34,010
I feel like want to do something.

313
00:11:34,010 --> 00:11:36,480
And they think of all of these extra steps

314
00:11:36,480 --> 00:11:41,030
of building a sales funnel,

315
00:11:41,030 --> 00:11:42,390
having a super nice website.

316
00:11:42,390 --> 00:11:43,223
And I'm like,

317
00:11:44,470 --> 00:11:46,420
first, you have to do lead generation.

318
00:11:46,420 --> 00:11:47,470
You have to take the first step

319
00:11:47,470 --> 00:11:49,900
before trying to do all
of those other steps.

320
00:11:49,900 --> 00:11:53,700
I feel like people also try
to jump ahead too quickly

321
00:11:53,700 --> 00:11:54,720
when they get an idea.

322
00:11:54,720 --> 00:11:56,260
I get that we're excited,

323
00:11:56,260 --> 00:11:58,913
but we also have to take
the first step, right?

324
00:12:00,494 --> 00:12:03,440
- I think those are all
really great tips for people.

325
00:12:03,440 --> 00:12:05,210
I know buying toolkits is definitely

326
00:12:05,210 --> 00:12:06,520
a huge part of something that I do,

327
00:12:06,520 --> 00:12:08,380
or I use templates that come with things

328
00:12:08,380 --> 00:12:10,250
and customize them, right?

329
00:12:10,250 --> 00:12:11,940
Do you have any tips that
you would share with people

330
00:12:11,940 --> 00:12:13,030
that are buying a toolkit

331
00:12:13,030 --> 00:12:15,150
and they're trying to customize something

332
00:12:15,150 --> 00:12:18,140
to make sure that it's enough theirs,

333
00:12:18,140 --> 00:12:21,490
but they don't murder it
if it was designed well

334
00:12:21,490 --> 00:12:22,670
and they don't know how to design.

335
00:12:22,670 --> 00:12:24,553
Do you have any tips
you would share there?

336
00:12:25,670 --> 00:12:29,003
- I would say like, if we're
talking about graphics,

337
00:12:30,090 --> 00:12:32,960
maybe keeping the font sizes the same,

338
00:12:32,960 --> 00:12:35,870
keeping the placement kind of the same

339
00:12:35,870 --> 00:12:37,240
and just changing the font

340
00:12:37,240 --> 00:12:39,713
and making sure that
there's enough wide space.

341
00:12:44,870 --> 00:12:46,360
I don't know, because I've also had people

342
00:12:46,360 --> 00:12:47,760
buy my stuff sometimes,

343
00:12:47,760 --> 00:12:50,100
and I look at what they've created

344
00:12:50,100 --> 00:12:53,070
and it's not that it's like super bad,

345
00:12:53,070 --> 00:12:54,220
they are almost like...

346
00:12:56,500 --> 00:13:01,000
But I think over time
people will improve, right?

347
00:13:01,000 --> 00:13:02,710
They kind of catch on to like, okay,

348
00:13:02,710 --> 00:13:04,020
what works, what doesn't work.

349
00:13:04,020 --> 00:13:07,310
So I would say sometimes
you have to just go in there

350
00:13:07,310 --> 00:13:08,280
and start creating,

351
00:13:08,280 --> 00:13:10,200
and then you're going to
look at other people's

352
00:13:10,200 --> 00:13:12,050
and you're going to be like,
wow, that really looks nice.

353
00:13:12,050 --> 00:13:15,550
And then looking at
why it looks good here,

354
00:13:15,550 --> 00:13:18,060
what about it appeals to you,

355
00:13:18,060 --> 00:13:19,960
and kind of learning from there.

356
00:13:19,960 --> 00:13:20,793
I don't know,

357
00:13:20,793 --> 00:13:23,660
because I think I've kind of
always had a creative eye,

358
00:13:23,660 --> 00:13:26,480
so I don't know how to
necessarily give advice

359
00:13:26,480 --> 00:13:28,400
to other people when it comes to that,

360
00:13:28,400 --> 00:13:30,950
'cause I feel like it just
comes intuitively to me.

361
00:13:31,950 --> 00:13:33,530
- No, I think that's really good advice

362
00:13:33,530 --> 00:13:35,270
in the same way I've
been doing design work

363
00:13:35,270 --> 00:13:36,520
for years and years.

364
00:13:36,520 --> 00:13:38,070
It's like, I kinda know what looks good

365
00:13:38,070 --> 00:13:39,450
and know what doesn't,

366
00:13:39,450 --> 00:13:41,440
but basics like you just said,

367
00:13:41,440 --> 00:13:42,880
make sure there's still
plenty of wide space,

368
00:13:42,880 --> 00:13:44,430
you're not crowding stuff,

369
00:13:44,430 --> 00:13:46,700
that you keep the font sizes
and stuff about the same,

370
00:13:46,700 --> 00:13:49,280
even if you change the fonts
or change the colors around,

371
00:13:49,280 --> 00:13:51,320
like kind of keep the
gist of it still there

372
00:13:51,320 --> 00:13:52,650
as much as possible.

373
00:13:52,650 --> 00:13:54,610
And I mean, that's the intent
of the toolkits, right?

374
00:13:54,610 --> 00:13:56,270
I mean, it's supposed to
give you a starting point,

375
00:13:56,270 --> 00:13:57,410
and I don't think anybody...

376
00:13:57,410 --> 00:13:58,810
Like their feelings aren't gonna be hurt

377
00:13:58,810 --> 00:14:01,360
if it still looks a lot
like what you bought

378
00:14:01,360 --> 00:14:02,260
when you're done with it,

379
00:14:02,260 --> 00:14:04,200
as long as you're not going
and reselling the toolkit

380
00:14:04,200 --> 00:14:05,710
and like making it your own that way.

381
00:14:05,710 --> 00:14:07,447
But like if you're using it, I mean,

382
00:14:07,447 --> 00:14:10,540
I don't know any creators
that would feel bad

383
00:14:10,540 --> 00:14:11,670
if you kinda kept their design

384
00:14:11,670 --> 00:14:13,690
and just put your text in
it, put your images on it,

385
00:14:13,690 --> 00:14:15,330
called it a day and ran with it.

386
00:14:15,330 --> 00:14:16,170
- Yeah.

387
00:14:16,170 --> 00:14:19,210
I actually design my stuff
so that they can do that

388
00:14:19,210 --> 00:14:20,850
if they don't have anything.

389
00:14:20,850 --> 00:14:22,810
And then maybe at some
point in the business,

390
00:14:22,810 --> 00:14:25,660
they're ready to hire
a one-on-one designer.

391
00:14:25,660 --> 00:14:27,380
But I tell them, I'm like,

392
00:14:27,380 --> 00:14:29,280
it's designed for you to use this

393
00:14:29,280 --> 00:14:32,910
until you're comfortable
using your own branding

394
00:14:32,910 --> 00:14:36,393
or until you want to hire out
that part of your business.

395
00:14:37,370 --> 00:14:39,590
- I know you had a lot
of really cool ones,

396
00:14:39,590 --> 00:14:40,640
like I was poking through

397
00:14:40,640 --> 00:14:42,470
your whole template shop over here.

398
00:14:42,470 --> 00:14:44,970
So I'm just gonna shamelessly
plug you real quick

399
00:14:44,970 --> 00:14:47,770
just for the fun of it
because these look amazing.

400
00:14:47,770 --> 00:14:51,210
You had a core slide deck with
like over 60 slides in it.

401
00:14:51,210 --> 00:14:52,810
You have a workbook template,

402
00:14:52,810 --> 00:14:54,320
a 100 page workbook template,

403
00:14:54,320 --> 00:14:57,030
which I know is crazy useful,

404
00:14:57,030 --> 00:14:59,580
given how many people are doing challenges

405
00:14:59,580 --> 00:15:02,690
and doing workshops and doing webinars

406
00:15:02,690 --> 00:15:04,280
and having a workbook

407
00:15:04,280 --> 00:15:06,860
that you can hand someone
with that is really good.

408
00:15:06,860 --> 00:15:08,970
Like Instagram sales launch graphics,

409
00:15:08,970 --> 00:15:10,430
Instagram carousels,

410
00:15:10,430 --> 00:15:12,560
marketing your podcast on Instagram,

411
00:15:12,560 --> 00:15:15,193
'cause most podcasts
graphics look like crazy.

412
00:15:16,230 --> 00:15:17,570
Instagram marketing pack.

413
00:15:17,570 --> 00:15:19,050
You've got some really good stuff on here

414
00:15:19,050 --> 00:15:20,540
and it's like an all access pass

415
00:15:20,540 --> 00:15:23,113
to get all the templates for like 127.

416
00:15:25,240 --> 00:15:26,260
That's a no brainer dude.

417
00:15:26,260 --> 00:15:27,233
That is amazing.

418
00:15:28,250 --> 00:15:29,970
I'm absolutely in love with that.

419
00:15:29,970 --> 00:15:32,130
And they look phenomenal.

420
00:15:32,130 --> 00:15:33,260
I'm literally pulling them up

421
00:15:33,260 --> 00:15:35,210
and looking at them again
while I'm over here.

422
00:15:35,210 --> 00:15:38,980
So definitely shameless plug there

423
00:15:38,980 --> 00:15:41,000
and I will have links to all of her stuff

424
00:15:41,000 --> 00:15:43,490
wherever you're watching this
episode out on the interwebs,

425
00:15:43,490 --> 00:15:45,690
I will have links to
all of that everywhere.

426
00:15:46,620 --> 00:15:47,610
So I wanna give you a chance

427
00:15:47,610 --> 00:15:49,610
to kind of shamelessly plug yourself too.

428
00:15:49,610 --> 00:15:51,210
Like where can someone find you?

429
00:15:51,210 --> 00:15:53,070
What do you do?

430
00:15:53,070 --> 00:15:54,150
Where do they go?

431
00:15:54,150 --> 00:15:58,440
- Yeah, so I'm @mollyhostudio
on all platforms.

432
00:15:58,440 --> 00:16:00,280
I think if you just type that into Google,

433
00:16:00,280 --> 00:16:01,820
if I've done my job right,

434
00:16:01,820 --> 00:16:05,590
then you can find me on
Instagram, Pinterest, my website.

435
00:16:05,590 --> 00:16:08,943
I think those are my main platforms.

436
00:16:12,355 --> 00:16:13,704
I help people create

437
00:16:13,704 --> 00:16:15,220
and I teach people how to create

438
00:16:15,220 --> 00:16:16,910
their own digital products and courses,

439
00:16:16,910 --> 00:16:18,770
depending on whether you want to work

440
00:16:18,770 --> 00:16:23,203
with someone one-on-one or you
want to just do it yourself.

441
00:16:25,110 --> 00:16:27,020
I'm the worst person at pitching myself.

442
00:16:27,020 --> 00:16:28,373
But I think that's it.

443
00:16:29,450 --> 00:16:31,876
- It takes practice, trust me.

444
00:16:31,876 --> 00:16:34,493
I've got quite a few years
on you at doing it, I think.

445
00:16:35,640 --> 00:16:37,080
So now, the one-on-one thing,

446
00:16:37,080 --> 00:16:38,090
what does that look like

447
00:16:38,090 --> 00:16:39,770
if somebody wanted to
work with you one-on-one?

448
00:16:39,770 --> 00:16:41,580
'Cause like I'm telling you guys,

449
00:16:41,580 --> 00:16:45,427
she might not be like exuding
it here on this interview,

450
00:16:45,427 --> 00:16:48,010
but the stuff I'm seeing, this
girl knows her stuff, man.

451
00:16:48,010 --> 00:16:50,630
So it's like, if somebody wants
to work with you one-on-one,

452
00:16:50,630 --> 00:16:51,830
like, what does that look like?

453
00:16:51,830 --> 00:16:54,200
- Yeah, so I have a
one-on-one coaching package,

454
00:16:54,200 --> 00:16:58,150
or I have a One-On-One Coaching
and Done With You package.

455
00:16:58,150 --> 00:17:01,500
So the Done With You
package is where I help you

456
00:17:01,500 --> 00:17:03,180
create your course slides

457
00:17:03,180 --> 00:17:04,690
and create your course workbook.

458
00:17:04,690 --> 00:17:08,510
I probably create a
digital product for you.

459
00:17:08,510 --> 00:17:09,480
So I'll design it,

460
00:17:09,480 --> 00:17:10,850
but you write all the content.

461
00:17:10,850 --> 00:17:13,760
And then the coaching one
is where you do everything

462
00:17:13,760 --> 00:17:15,610
and then I just coach you through it.

463
00:17:16,530 --> 00:17:17,363
- That's really cool.

464
00:17:17,363 --> 00:17:18,470
I like that.

465
00:17:18,470 --> 00:17:19,740
How long does it typically take

466
00:17:19,740 --> 00:17:21,490
to put that kind of stuff together?

467
00:17:22,920 --> 00:17:25,110
- My coaching packages
are normally three months

468
00:17:25,110 --> 00:17:28,163
and then we do both a
digital product and a course.

469
00:17:29,220 --> 00:17:31,000
- Cool, yay, I'm excited.

470
00:17:31,000 --> 00:17:32,920
I think I'm gonna end up
talking to you a little bit

471
00:17:32,920 --> 00:17:35,360
probably after this
episode about a few things.

472
00:17:35,360 --> 00:17:36,193
I really like it.

473
00:17:36,193 --> 00:17:37,960
And I know our goal is
to try and keep these

474
00:17:37,960 --> 00:17:39,400
at like 20 minutes or less.

475
00:17:39,400 --> 00:17:41,100
And we're kind of
wrapping up our time here.

476
00:17:41,100 --> 00:17:42,810
Is there anything else
that you wanna share

477
00:17:42,810 --> 00:17:43,883
with our audience?

478
00:17:46,590 --> 00:17:48,023
- No, I think I'm good.

479
00:17:49,870 --> 00:17:51,740
- Well, thank you so
much for coming on today

480
00:17:51,740 --> 00:17:53,410
and for sharing some of your expertise.

481
00:17:53,410 --> 00:17:54,710
This has been pretty good.

482
00:17:57,720 --> 00:17:59,020
All right, so entrepreneurs, guys,

483
00:17:59,020 --> 00:18:00,380
this is your call to take action.

484
00:18:00,380 --> 00:18:03,540
Join our community at etatoday.zone

485
00:18:03,540 --> 00:18:04,373
and learn how to build a business

486
00:18:04,373 --> 00:18:06,300
that enables your lifestyle

487
00:18:06,300 --> 00:18:08,140
instead of taking over your life.

488
00:18:08,140 --> 00:18:09,247
See you there.

489
00:18:12,396 --> 00:18:14,979
(upbeat music)


About Your Host, Christina Hooper

I help you turn your Superpowers into Sales so you can build a business that enables your lifestyle instead of taking over your life. I'm also StoryBrand Certified Guide, BMS Certified Coach, and DigitalMarketer Certified Partner.

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